Since affiliating with Better Homes and Gardens Real Estate, I can count on one hand the number of times in the last three years I’ve sat in front of a client and not gotten their business.Watch the Video
The only real estate brand that is relevant 365 days a year with the consumer.
Our brand is built on a trusted, iconic foundation that no other real estate brand can compete with. For generations, Better Homes and Gardens has shaped and enriched the lives of hundreds of millions of people. For generations to come, this brand will continue to guide loyal consumers to live their best lives.
Million print and digital readers, friends and fans.*
“There’s a foundation and years of trust, and quite frankly, that’s what the consumer needs today.”
“We are a relocation-based company, and we attract people from all over the country. Being associated with a lifestyle brand that touches the consumer every day of the year automatically instills trust in our agents to help them move.”Watch the Video
*Source: GfK MRI-Simmons DoubleBase 2020 Base: Adults; 2019 GfK MRI Starch; Licenses Global 2019 Dotdash Meredith Corporation
Million print and digital readers, friends and fans.*

A lifestyle brand that provides real value.
We have a unique value proposition because of our 100-year relationship with Dotdash Meredith Corporation, publisher of Better Homes & Gardens® magazine. This relationship gives our network members exclusive marketing access to tens of millions of loyal consumers, unique tools, lifestyle and design trends, and valuable content. Learn more about how this access can translate into a real competitive advantage for your company.
“Aligning with the BH&G media brand immediately improved the visibility of our company in our market.”Watch the Video
Build and maintain valuable connections with:
- Access to Better Homes & Gardens® lifestyle photography, online articles, and branded videos to enhance your marketing
- A customized subscription program for Better Homes & Gardens® magazine, a game-changing way to maintain and cultivate consumer relationships
- Exclusive direct marketing access to more than 175 million consumers, many of whom are readers of Better Homes & Gardens® magazine. Revolutionize the way your company prospects and markets listings!
We help you build your brand locally.
We offer the marketing resources you need to deliver a fully customized multi-media campaign to promote your office, listings, and affiliated agents.
Enjoy unique tools such as:
- Proprietary research that helps you stand out as a lifestyle and thought leader
- High-quality advertising templates to help you shape your local market presence
- The ability to easily create listing presentations, flyers, postcards, email campaigns and more
- Campaigns customized to specific target audiences, from luxury to city life
“The Better Homes and Gardens® Real Estate brand helps me build my brand and connect with the consumer beyond the transaction.”Watch the Video

Get in on the ground floor and grow your business with a next generation real estate brand.
Become a major player in your local market and enter new areas with the help of our national brand. Looking for M&A opportunities? We’re here to help.Better Homes and Gardens Real Estate is extremely helpful with acquisitions. Not only finding and structuring ways to acquire small companies, but also in communicating with them. I had two acquisitions in one day and we have completed our largest one yet.
Affiliate with talented agents and help them excel.
Attract and retain agents with the power of a brand everybody knows, and empower them to go above and beyond for their clients with our unique service philosophy. Give them the chance to develop with:
- New agent learning courses
- Skill development
- Technology best practices
- Certifications
- Designations
- Better Homes and Gardens Real Estate Luxury Course
- Better Homes and Gardens Real Estate Staging Course
- Continuing education

A values-driven brand.
Our core values drive every decision we make. They represent who we are and how we strive to make our network strong and successful.
Connect with us.
Meet your regional representative and learn more about how franchising with
the Better Homes and Gardens® Real Estate brand can help your unique business.
Choose your region from the map below.

Make your dream a reality.
Download the Better Homes and Gardens Real Estate Opportunity Brochure and see if franchising is right for you.